US & EU free shipping this holiday season on all orders over $150

Final prices at checkout will be displayed in Icelandic krónur

Last-Minute Gifts? Saga Store Offers Same-Day Delivery & Easy Pick-Up

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Food & Flavour
Person wearing a black beanie with green patterns against a dark, mountainous landscape
Person wearing a black beanie with green patterns against a dark, mountainous landscape

Iceland’s Warmest Memories, Delivered to Your Doorstep

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Viking ship decorative item on a wooden surface with a blurred background
Viking ship decorative item on a wooden surface with a blurred background

Souvenirs

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Christmas

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Clothing & Wool

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Books

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Food & Flavor

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Pets

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Reviews that make our day

Absolutely unparalleled products and service. I'm confident that this store will be the next big thing in its industry, and that its products will be timeless.

– Steve Jordans

First shop to have the baubles we wanted! Best selection I’ve seen across the many shops

– Delilah Armstrong

Absolutely unparalleled products and service. I'm confident that this store will be the next big thing in its industry, and that its products will be timeless.

– Steve Jordans

There’s such a great variety in this store. It’s really different from other gift shops — lots of unique items. Definitely don’t miss it! :)

– Alina Chiang

Located in a beautiful location! Lots of variety of souvenirs! Gifts for all ages and personalities! :)

– Tahir Latif

Perfect store to get all souvenirs needed in Iceland and the staff is super nice!

– Wenxuan Zhu

A great store. I bought a very satisfactory souvenir, handmade, unique, and the staff was patient and friendly.

– William

Meaningful Gifts Inspired by Iceland

For her

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For him

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For kids

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Puffin Favorites

Inspired by Iceland’s most beloved bird, our puffin collection features charming designs perfect for gifting or keeping for yourself.

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Tasty Iceland

Hátíð - Holiday edition Chocolate

Hátíð - Holiday edition Chocolate

1.499 kr

Birch Syrup

Birch Syrup

1.199 kr

Dark Chocolate Bilberry

Dark Chocolate Bilberry

1.499 kr

Christmas Edition Candy

Christmas Edition Candy

1.999 kr

Lava & Ice white chocolate

Lava & Ice white chocolate

1.499 kr

Licorice Chocolate

Licorice Chocolate

1.499 kr

Jingle Mood Tea

Jingle Mood Tea

1.799 kr

Ísland - Iceland Blend

Ísland - Iceland Blend

1.799 kr

Food & Flavor

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Hátíð - Holiday edition Chocolate

Hátíð - Holiday edition Chocolate

1.499 kr

Dark Chocolate Bilberry

Dark Chocolate Bilberry

1.499 kr

Christmas Edition Candy

Christmas Edition Candy

1.999 kr

Lava & Ice white chocolate

Lava & Ice white chocolate

1.499 kr

Licorice Chocolate

Licorice Chocolate

1.499 kr

Útúrkú White Chocolate with Crunchy Caramel

Útúrkú White Chocolate with Crunchy Caramel

1.399 kr

Útúrkú Milk Chocolate 40%

Útúrkú Milk Chocolate 40%

1.399 kr

Útúrkú Dark Chocolate 70%

Útúrkú Dark Chocolate 70%

1.399 kr

Sweets & Snacks

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Magnets

A fun selection of Iceland-inspired magnets

Magnets
Reykjavik Rainbow Street Magnet Colorful Iceland Enamel Art

Reykjavik Rainbow Street Magnet Colorful Iceland Enamel Art

1.599 kr

Little Proud Puffin Wooden Magnet,Store Exclusive

Little Proud Puffin Wooden Magnet,Store Exclusive

1.499 kr

Mini Shape Magnet, Store Exclusive

Mini Shape Magnet, Store Exclusive

799 kr

Iceland Geyser Magnet Playful Enamel Art by Local Artist

Iceland Geyser Magnet Playful Enamel Art by Local Artist

1.599 kr

Iceland Puffin Magnet Cute Enamel Art by Local Artist

Iceland Puffin Magnet Cute Enamel Art by Local Artist

1.599 kr

Iceland Waterfall Magnet Enamel Landscape Art by Local Artist

Iceland Waterfall Magnet Enamel Landscape Art by Local Artist

1.599 kr

Northern Lights Magnet – Icelandic Enamel Art by Local Artist

Northern Lights Magnet – Icelandic Enamel Art by Local Artist

1.599 kr

Volcano Magnet Icelandic Enamel Art by Local Artist

Volcano Magnet Icelandic Enamel Art by Local Artist

1.599 kr

Hand-drawn Puffins Magnet — by Jana Tomanova

Hand-drawn Puffins Magnet — by Jana Tomanova

1.499 kr

Nature Magnet – Icelandic Sketch Series by Jana Tomanova

Nature Magnet – Icelandic Sketch Series by Jana Tomanova

1.499 kr

Magnets

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Worldwide Shipping

Delivery time 3-5 days after shipment.
Are you in Reykjavík - same day delivery

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Free shipping

When you order over $150

Discover unique Icelandic gifts, wool products, books, food, and souvenirs - trusted by travelers and locals, with fast worldwide shipping from Reykjavík.

Come say hi next time you’re in Reykjavík!

We’d love to welcome you and help you find something special to take home.

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